EXPERIENCE DESIGN
Passionate about crafting immersive experiences with 10+ years expertise across multiple mediums, storytelling and guest engagement. In my career, I have designed in-store retail experiences, curated entertainment programs onboard Disney Cruise Line, and developed digital experiences that bridge omni-channel gaps.
Recent work
See the impact of my efforts
Working across digital and physical mediums, I have delivered projects that create engagement with guests and users, but also drive business results.
Interactive Investor
Mobile Acquisition Journey
Designed and created a mobile first account opening experience that supported business goals to drive organic growth.
This project was successfully launched and gained 2000 new customers in the first 6 months post launch.
PADOS Theatre
Digital Theatre Experience
Crafted a full digital experience for a theatre charity to engage audiences, streamline booking processes and increase sales revenue.
This project lead to a 117% increase in site traffic and 65% rise in memberships compared to the previous year.
Interactive Investor
Digital Subscription Journey
Developed a seamless financial subscription journey for complex investment offers that supported the customer and created employee efficiencies.
This project lead to a 158% increase in application volume and helped to retain £80 million in client cash.
Disney Cruise Line
Themed Entertainment Schedule
Created a branded entertainment schedule for over 1000 people balancing scale, budgets and timelines.
This project helped to maintain 90%+ guest satisfaction scores, a high benchmark for the industry.
Patagonia
Environmental Retail Design
Created a retail design for the UK flagship store to inspire and educate customers on environmental and sustainable practises.
This project was successfully launched and helped drive a 5% increase in turnover compared to the previous year.
PADOS Theatre
Theatre Set Design
Supported the design and build of the award winning set for the Bonnie and Clyde musical.
This show went on to earn 6 nominations at the NODA awards ceremony.
Workshopping
Facilitate workshops to align stakeholders and teams on a problem or project, and to define outcomes that will help drive direction.
Journey mapping
Create guest and user flows to understand how technology, front-line service and story integrate to provide a holistic experience across mediums.
Creative development
Build guest and user experiences to align with business goals. Validate concepts through prototyping and research to ensure a smooth rollout process.
User Interface Design
Design, deliver, and support the development of high-fidelity digital interfaces for a range of applications, including desktop and mobile apps.
Event management
Create and manage events for a range of applications from black-tie dinners to brand activations to ensure a smooth experience for all guests.
Delivery management
Create and drive schedules and budgets to ensure an experience is delivered on time and on budget, and make contingency planning where needed.
Get in touch
Let's create some magic together
Discover how we can work together to craft and deliver experiences that wow audiences and drive business results.